Become a Digital Media Marketing Professional-FREE Orientation
Start time
2019-09-21 17:00
Finished Time
2019-09-21 19:00
Address
https://goo.gl/maps/jkHb1NxzF2EwbFW27
Content
Event by NeXskill – Be Productive
Duration: 2 hr
Public · Anyone on or off Facebook
If you have Passion to Start your Own Business or Looking Forward to Excel in Future Endeavors in your Career then this is the Right Place for You to Learn & Become a “DIGITAL MEDIA MARKETING PROFESSIONAL”
Orientation Class: 21st Sep, 2019, Time: 5 PM till 7 PM
LOCATION: NeXskill IT Trainings Office#04, 7th Floor, Arfa Software Technology Park, Lahore.
For Registration:
Call: 0309-4190193
Orientation Class: 21st Sep, 2019, Time: 5 PM till 7 PM
LOCATION: NeXskill IT Trainings Office#04, 7th Floor, Arfa Software Technology Park, Lahore.
For Registration:
Call: 0309-4190193
Who should attend?
• Those Who Want To Master Social Media Marketing
• Business Owners
• Social Media Marketing Employees
• Sales Professionals
• Entrepreneurs
• Students
• Marketing Professionals
• Other professionals (IT, HR, Finance etc.)
• Those Who Want To Master Social Media Marketing
• Business Owners
• Social Media Marketing Employees
• Sales Professionals
• Entrepreneurs
• Students
• Marketing Professionals
• Other professionals (IT, HR, Finance etc.)
DIGITAL MEDIA MARKETING
Course Outline:
1: Introduction to Digital Media Marketing
– What is Digital Media Marketing?
– Importance of Digital Media Marketing for Business Today
– Main Ingredients
Course Outline:
1: Introduction to Digital Media Marketing
– What is Digital Media Marketing?
– Importance of Digital Media Marketing for Business Today
– Main Ingredients
2: Social media basics
– Why social media is important for building brand
– Types of Social Media
– Social media goals
– Social media strategy
– Free Vs Paid Traffic
– Successful social media case studies
– Why social media is important for building brand
– Types of Social Media
– Social media goals
– Social media strategy
– Free Vs Paid Traffic
– Successful social media case studies
3: Facebook Basics
– Setting up Facebook page
– Facebook profile VS Facebook page
– Optimize your business page according to your business
– What makes your Facebook page awesome
– Creating an attractive profile and cover picture
– Setting up Facebook page
– Facebook profile VS Facebook page
– Optimize your business page according to your business
– What makes your Facebook page awesome
– Creating an attractive profile and cover picture
4: Facebook Advanced
– How to create a Paid Facebook Ad?
– Creating a successful campaign
– CTR, CPM, CPC
– Creating a potential audience on Facebook
– Optimize an ad for potential reach
– 80/20 Rule
– How to create a Paid Facebook Ad?
– Creating a successful campaign
– CTR, CPM, CPC
– Creating a potential audience on Facebook
– Optimize an ad for potential reach
– 80/20 Rule
5: Facebook Business Manager
– Creating a Facebook Business Manager Account
– Understanding the advanced settings
– Pixel 101
– Measuring and Reporting
– A/B Testing
– Power of Creative Hub
– Creating a Facebook Business Manager Account
– Understanding the advanced settings
– Pixel 101
– Measuring and Reporting
– A/B Testing
– Power of Creative Hub
6: Instagram
– Introduction to Instagram
– Optimize your Instagram Bio & Profile Image
– How to promote your Business on Instagram
– How to Increase your Instagram Followers & exposures
– Hashtags 101
– Instagram Ads
– Instagram Analytics
– Introduction to Instagram
– Optimize your Instagram Bio & Profile Image
– How to promote your Business on Instagram
– How to Increase your Instagram Followers & exposures
– Hashtags 101
– Instagram Ads
– Instagram Analytics
7: Twitter Basics
– Setting up Twitter business account
– Optimize Twitter for organic reach
– Twitter Hashtags and Trends
– How to Grow your Twitter following
– Setting up Twitter business account
– Optimize Twitter for organic reach
– Twitter Hashtags and Trends
– How to Grow your Twitter following
8: Twitter Advanced
– Introduction to Twitter Ads account
– Types of Twitter Ads
– Twitter Audience Manager
– Creating an effective Ad campaign
– Twitter Conversion Tracking & Remarketing
– Twitter Reporting & Analytics
– Introduction to Twitter Ads account
– Types of Twitter Ads
– Twitter Audience Manager
– Creating an effective Ad campaign
– Twitter Conversion Tracking & Remarketing
– Twitter Reporting & Analytics
9: LinkedIn Basics
– Create and Optimize your personal LinkedIn profile
– LinkedIn Blog Traffic
– LinkedIn Groups
– LinkedIn Connections and InMails
– Create and Optimize your personal LinkedIn profile
– LinkedIn Blog Traffic
– LinkedIn Groups
– LinkedIn Connections and InMails
10: LinkedIn Advanced
– Creating LinkedIn Company/Business Page
– LinkedIn Hacks and automations
– LinkedIn Ads and monitoring
– LinkedIn Ads Credits ($50 Free)
– Creating LinkedIn Company/Business Page
– LinkedIn Hacks and automations
– LinkedIn Ads and monitoring
– LinkedIn Ads Credits ($50 Free)
11: Pinterest
– Introduction to Pinterest
– Setting up Pinterest Business Profile
– Creating a Board on Pinterest
– Understanding Rich Pins and Buyable Pins
– Pinterest Growth Tips
– Insights Pinterest Statistics
– Promoted Pins
– Introduction to Pinterest
– Setting up Pinterest Business Profile
– Creating a Board on Pinterest
– Understanding Rich Pins and Buyable Pins
– Pinterest Growth Tips
– Insights Pinterest Statistics
– Promoted Pins
12: Google My Business
– Google My Business Basics
– Creating Brand or Business Profile
– Illustrations and Examples for Creating First Post
– Interactive Walk-Through
– Creating Brand or Business Profile
– Illustrations and Examples for Creating First Post
– Interactive Walk-Through
13: Google Ads
– Marketing your business with Google Ads
– How Google Ads Work?
– Setting up Google Ad account
– Selecting the right campaign for your business
– Google PPC
– Advance Campaign Settings
– Keywords Planner
– Marketing your business with Google Ads
– How Google Ads Work?
– Setting up Google Ad account
– Selecting the right campaign for your business
– Google PPC
– Advance Campaign Settings
– Keywords Planner
14: YouTube
– Setting up your YouTube Channel
– YouTube SEO
– YouTube Marketing Strategy
– How to Rank your YouTube video
– Customize your YouTube URL
– Creators Studio
– Annotations
– YouTube Analytics
– Setting up your YouTube Channel
– YouTube SEO
– YouTube Marketing Strategy
– How to Rank your YouTube video
– Customize your YouTube URL
– Creators Studio
– Annotations
– YouTube Analytics
15: Mobile Marketing & Tools
– Using automation tools for scheduling
– IFTTT
– Buffer/Hootsuite
– Social Media Automation Examples
– Tweetdeck
– SnapWidget
– Iconosquare
– Layout
– Snapseed or VSCO
– Hperlapse
– Repost
– Using automation tools for scheduling
– IFTTT
– Buffer/Hootsuite
– Social Media Automation Examples
– Tweetdeck
– SnapWidget
– Iconosquare
– Layout
– Snapseed or VSCO
– Hperlapse
– Repost
16: Canva
– Canva Fundamentals
– Creating Effective Social Media Posts
– Using attractive templates
– Social Media Cheat Sheet
– Brand Style Guide
– Canva Fundamentals
– Creating Effective Social Media Posts
– Using attractive templates
– Social Media Cheat Sheet
– Brand Style Guide
17: Start Earning
– How to start your own business using social media
– Methods of earning online
– How to be a successful entrepreneur
– How to start your own business using social media
– Methods of earning online
– How to be a successful entrepreneur